Archive for the ‘Marketing’ Category
Trimming Fat? But it’s almost Christmas!
O.k. so I am not talking about diet plans as the title might suggest, but it is equally important. As we are officially in a recession everyone is finding ways to “trim the fat.” Be it cutting budgets, finding ways to be more efficient or reusing paper cups we all want to make our money go a little further. But where should we cut? Well I am not a finance expert but I can say that we should all be careful to not cut something that seems like a luxury expense but in reality is not. What am I talking about? Well… the big M word: MARKETING. It might not seem like the greatest idea to spend a couple thousand on direct mail campaigns or the like but a time like this is the best time for it. Why!?
You are currently browsing the archives for the Marketing category.